Introducing the Senso Handlebar Tape, January 15, 2009

      

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  Introducing our newest member to the Velo Senso product series — Senso handlebar tape. It just makes sense. A new saddle and new handlebar tape go together like cookies and milk! Once you upgrade the saddle, putting on new handlebar tape compliments the brand new look and feel! Senso tape comes in a rainbow of colors to match your frame as well as gel tape for extra comfort or leather for a classic look.
        
     
   
 

Plush, Senso, Attune and Grabs, January 2, 2009

      

 

  
 

We are happy to say that Velo now offers four new product lines of saddles and grips: Plush saddles, Senso saddles, Attune anatomical grips, and Grabs off-road MTB / BMX grips. Each product line is designed to cater to the specific needs of different cycling disciplines.

The Plush series is an affordable line of comfortable replacement saddles, while the Senso product series aims at all you avid cycling enthusiasts seeking a serious saddle upgrade. Attune, our line of anatomical grips designed for the human hand, is the result of Velo’s extensive research into ergonomics. And Grabs, our new line of durable off-road grips offer performance with style.

With these great new product series, we are looking forward to a banner year at Velo and for the bicycle industry as a whole in 2009.

      
       
       
 

Season’s Greetings, December 15, 2008

      

 

  
  We would like to extend Season’s Greetings and a very Happy New Year to all our friends and families at Velo as well as to all excited children around the world experiencing the happiness of their first shiny new bike!        
 

 

      
     
 

Current State of Cycling, October 30, 2008

      

 

  
 

Well after two successful and fun trade shows, it’s time to take a look at the current State of Cycling. Things are looking great!

For us cycling enthusiasts, the end of 2008 is beginning to feel like a tipping point. Statistics from around the world and all the chatter we heard at the trade shows reveal that people are coming back to the bike in a big way. A whole lot more people are out on the street riding bikes than there were last year. Bike shops and biking advocates are reporting that the use of bikes for practical purposes — running errands, commuting — has soared in the past six months, largely as a result of high gas prices. With Europe leading the way, cities and towns around the world are adapting in big and small ways — closing off city centers to automobile traffic, building bike parking lots near train and bus stations and constructing thousands of miles of bike paths. Recently Seattle, Washington pledged $240 million dollars to a bicycle initiative that hopes to triple the number of city residents who pedal to work turning their traffic-clogged roads into Bike City USA. It’s a relief to see this trend of local and national governments giving high priority to cycling. Bike use is moving from being more than just a fun healthy activity to a mainstream mode of transportation.


      
       
       
 

The Interbike Show, September 25, 2008

      

 

  
  Vegas Baby! The Velo team is truly loving the warm sunshine and all the activities here at Interbike, North America’s largest bike show. Again, the best opportunity to get some riding time in on all the latest bikes was at the Outdoor Demo. The mood has been extremely positive with lots of interest in the bike industry this year in America because of the high gas prices and the thousands of people turning to their bikes to commute. In fact, it’s quite amazing the number of exhibitors and visitors we heard talking about the incredible rise in people now using bicycles to ride to work, a quick trip to the corner grocery store or an outing with their family. As the show winds down tomorrow, we are enjoying our best Interbike ever and the team is super excited about all the vibes at our booth!
        
 

 

      
       
 

Back from the Eurobike Show, September 10, 2008

      

 

  
 

What started out as a small mountain-bike only show 17 years ago has really grown! The whole Velo team had a great time this year at the biggest Eurobike show ever. With more than 36,000 official visitors showing up this year, our booth was always packed and there was a wonderful “feel good” atmosphere the whole week. Fueled up by multiple trips to the waffle and Nutella stands that were all around the halls, the Velo team is all packed and bracing themselves for the Interbike show in Las Vegas, Nevada which kicks off in a couple of weeks.

      
   
       
 

The 17th Eurobike Show, August 25, 2008

      

 

  
 

Velo is excited to attend the 17th EUROBIKE international bicycle trade show from September 4th to the 8th in Friedrichshafen, Germany. Eurobike is considered Europe’s #1 bicycle trade show. Visitors will be dazzled by a seemingly endless array of this year’s bicycle innovations. With 71 percent of exhibitors coming from abroad, the Velo team is excited to make new friends and see old ones from around the world.

There are plenty of cool activities planned for this years show. There are BMX and MTB courses set up for informal racing and jumping along with a DJ and lots of food vendors.
One of the best days is Demo Day where two cycling paths will be available to riders to test and ride new products. This year our booth is in Hall B2-502, so come on by and say hello!