• 1979

    Stella Yu establishes Velo Enterprise Co., Ltd, manufacturer of bicycle saddles. The first BMX and MTB saddles quickly become popular for Stingray bicycles.

  • 1987

    A second factory is added in Taiwan to accommodate the growing business. Velo adds grips to its product range; Velo introduces the first Double Density grips.

  • 1989

    Velo's 10th Anniversary

  • 1990

    Velo begins construction of their third new factory in Shenzhen, China

  • 1991

    The company exhibits at the first-ever Eurobike Trade Fair in Friedrichshafen.

  • 1996

    Fashionable and functional seat covers are added to the product range.

  • 1997

    Velo diversifies, producing gel mouse pads for the computer accessory market.

  • 1999

    Velo's 20th Anniversary

  • 2000

    Gel tapes and a range of other handlebar tapes enter Velo’s growing product line.

  • 2002

    The fourth Velo factory opens in Kunshan, China.

  • 2006

    Velo becomes an official sponsor of the Giant women’s pro-cycling team and the Max Success men’s sports cycling team. The SE Racing team and world champion and pro BMX rider Todd Lyons begin using Velo saddles.

  • 2008

    Velo embarks in the retail and aftermarket sector with launch of new Senso and Plush saddle brands, and the Attune grip and wrap tape brands join the aftermarket product assortment.

  • 2009

    Now in their 30th year, Velo produces 15 million saddles for more than 100 international Customers. They introduce D3 grips to their the top-end product line for the growing grip market.

  • 2010

    Velo introduces MGS (Matching Graphic Service), a new custom pattern and design service for their OE customers.

  • 2011

    Velo launches the new Senso Wildlife Campaign to strengthen line acceptance in the aftermarket, benefiting the endangered wildlife featured in Senso advertising.

  • 2012

    Carbon fibers and new rail component technologies continue to revolutionize construction, weight reduction and flexibility throughout the Velo saddle range.

  • 2013

    Velo strengthen and enhance their capabilities of producing next generation saddles.

  • 2014

    More than 25 professional teams / athletes from different categories choice Velo to be their official mechanic / equipment sponsor.

  • 2015

    Velo's brand position, brand experience and products evolve to more closely reflect its position as the no.1 saddle manufacturer in the world.

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